Making Sense of Place was a journey of exploration by Strategy Director Chloe Beckett. An initiative to explore approaches to global placemaking in diverse locations, provoke conversations and understand what connects people to place.
Creatively the project involved building an inspired, flexible and playful brand for use across a digital journal, social posts, presentations and thought pieces. As the world is huge and the questions even bigger the brand is born out of the idea of a moment, glimpse or snapshot view leaving much unanswered but provoking thought.
Identity I Branding I Website Design